GENIE WU

HELLOTHIS IS GENIE WU.  I’M A GRAPHIC DESIGNER SPECIALIZING IN BRAND IDENTITY AND TYPOGRAPHY. SELECTED WORK

FASHION RESEARCH LIBRARYTHE FRICK COLLECTIONFORM REVIVAL:JOYFUL!

INNERCITY ARTS
THE CASE STUDY HOUSE
ORRIS.OTFFOOD FOR THOUGHTS

SOURCE MATERIAL MIU MIU WOMEN’S TALES
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FASHION RESEARCH LIBRARYBRAND IDENTITY, 2024
The Fashion Research Library exudes a sense of sophistication, precision, and modern archival elegance. The visual language feels meticulously structured yet fluid, striking a balance between historical depth and contemporary minimalism. The clean, grid-based layout and refined typography create a scholarly, almost museum-like atmosphere, reinforcing the idea of research and discovery. At the same time, the dynamic layering and interactive elements introduce a sense of movement and evolution, mirroring fashion’s ever-changing nature.
SPECIAL THANKS TO:
ROY TATUM

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