To me, design begins with a double take. Between Taiwan and the United States, I learned that meaning is never fixed. It shifts and reshapes with every culture and point of view.

That habit of looking twice informs how I approach every project. I treat the world as layered, where everyday details, signs, and textures become entry points into deeper stories. My work aims to capture those shifts and translate them into systems of type, branding, and editorial design that feel both precise and human.

Experience

Apple
Junior Designer
01.2026–
Sunnyvale, CA

Apple

Marcom Design Intern
05.2025–09.2025
Sunnyvale, CA

2x4
Design Intern, Branding
05.2024–08.2024
New York, NY

Source Material, Student Publication
Editor
01.2024–05.2024
Pasadena, CA

JOEFANGSTUDIOGraphic Design Intern
06.2023–08.2023
Taipei, Taiwan

ArtCenter College of DesignTeacher Assistant
01.2023–04.2023
Pasadena, CA

Education

ArtCenter College of Design
09.2021–12.2025Pasadena, CA
Specialized in Brand Identity, Typography and Editorial Design

Google Sponsored Studio with ArtCenter
Student Designer
01.2025–04.2025
Pasadena, CA

Recognition

It’s Nice That Article

It’s Nice That
Ones to Watch 2025 Showcase

Form Revival: When Canvas Meets Code
(Brand Identity)
Communication Arts, 2026 Typography Annual, Winner
ArtCenter Student Gallery Exhibitions, 2025

Fashion Research Library
(Brand Identity, Website Design)
Young Ones TDC 2025
, Winner
Young Ones ADC 2025, Merit
Graphis New Talent Awards 2025, Sliver AwardCommunication Arts Design 2025, Shortlist

The Frick Collection

(Brand Identity)
Graphis New Talent Awards 2025
, Gold Award
ArtCenter Student Gallery Exhibitions, 2025

Food for Thought: Delicacies & Debates

(Editorial Identity)
Graphis New Talent Awards 2025
, Gold Award

JoyFul!

(Packagiing Design, Brand Identity)
Young Ones ADC 2024, Merit
Dieline Award Concept, 1st place, Gold Award
Graphis New Talent Awards 2024
, Silver Award
ArtCenter Student Gallery Exhibitions, 2024

InnerCity Arts

(Brand Identity)
Graphis New Talent Awards 2024
, Gold Award
ArtCenter Student Gallery Exhibitions, 2024

01.2022–12.2025
Scholarships awarded by the Graphic Design Department Portfolio Review

Kenneth R. Deardoff Endowed Scholarship
Samsung Endowed Scholarship
Siras Greiner Memorial Endowed Scholarship
ArtCenter General Endowed Scholarship

Skills

Proficient in: InDesign, Illustrator, Photoshop, After Effects, Lightroom, Keynote, Pages, Figma, Glyphs, Acrobat, MadMapper

Familiar with: KeyShot, SolidWorks, Cinema 4D, p5.js

Languages: Chinese (native) English (fluent)

© GenieWu2025
geniew.work@gmail.com